Home > Products > Pull SMS > Features

Pull SMS

Today's cutting-edge Mobile and Cellular Technology has changed the way we live and work. If you want to market or promote something to mobile users, manage mobile communications to members of a group or organization, or get cell phone users to access your mobile application or service — then,Pull SMS will help you for sure.

Short codes

Short codes, are special telephone numbers, significantly shorter than full telephone numbers, which can also be used to address SMS messages from mobile phones. Shortcodes are usually 5 digits (e.g. 56767) long, but can be customised to 7 (e.g. 5676771) depending on the clients requirement. They are designed to be shorter to read out and easier to remember than normal telephone numbers .

Short codes are widely used for value-added services such as television voting, ordering ringtones, charity donations and mobile services. Messages sent to short code numbers are generally billed at a higher rate than a standard SMS.

Advantages of Short Code Service:

• Easy reach and remembrance
• Hassle-free Always-Up SMS Service
• Wider and known Brand Equity

Long codes

Long codes becomes unique Identity of Brand. More user friendly as Customers need to only type the service without Brand name(Ex: IBAL to 676766 for balance enquiry of ICICI Bank). Unlimited keywords can be configured. Keyword availability is not restricted. Any message can be captured
even if not prefixed with Keyword (Ex: I need to know where can i drop cheque in city name XXXX)

Virtual Numbers

are special mobile numbers which can be used to receive SMS responses from mobile phone users across all telecom operators in India. are 10 digits (e.g. 98xxxxxxxx) long. Virtual numbers are widely used for value-added services such as television voting, ordering ringtones, charity donations and mobile services. Unlike shortcodes, the uniqueness about Virtual Numbers is that all SMS messages sent to are billed at standard SMS rates thereby encouraging widespread use of the same.

Virtual Numbers (98xxxxxxxx)

• Virtual number is used by many Top Brands
• The customer does not have to type Brand Name & then the service (Ex: ICICIBANK IBAL to 6767)
• Create Unlimited keywords